Hands-on support to build a solid foundation to carry your strategy along to success using a persona-centric approach to create content according to what your audience really cares about
Hands-on support to operationalize your whole content production process in WriterAccess, from designing powerful creative briefs to distributing content across multiple channels
Hands-on support to assemble hand-screened talents worldwide to bring your content strategy to life beautifully, matched with the needs of your business through a streamline workflow
Hands-on support to identify opportunities based on your ultimate goals, refining your content strategy and raising your content plan with expert recommendations
The scope of this program will offer training sessions aimed at providing the necessary foundations for key functionalities and use cases for WriterAccess and one-on-one strategic guidance to help you enhance your content marketing strategy. Regardless of the program tier — Essentials or Advanced —, all sessions will have up to 1 (one) hour and 30 minutes of duration, each, and be conducted through video conferencing.
Depending on the level of service purchased, you will count on the ultimate support of an assigned expert to:
The WriterAccess Adoption Program has a minimum duration of 4 weeks and heavily relies on your team's active participation over the course of the whole program.
The fifth session of the program is only available for clients under the Advanced tier of the WriterAccess Adoption Program. For this training session specifically, you will have a catalog of predefined advanced themes to be selected alongside the Project Manager assigned right after the previous session, including but not restricted to technical SEO, content performance, market trends, benchmarking, and the like.
The sixth session of the program is only available for clients under the Advanced tier of the WriterAccess Adoption Program. For this training session specifically, you will have a catalog of predefined advanced themes to be selected alongside the Project Manager assigned right after the previous session, including but not restricted to technical SEO, content performance, market trends, benchmarking, and the like.
Please consult with your sales representative about the Managed Content Services agreement. This will provide you with the ongoing, hands-on support for marketers like you, that seek to drive business results from their content strategies but lack time or resources, including continuing assistance to secure you are making the best out of your budget for content marketing.