Strategy Services

Custom Strategy Services 

Continuing advisory to aid with the design and implementation of your content strategy plan

Get ongoing strategic advisory in the design, evolution and maintenance of your content strategy

Rock Content Strategy Services provides a continuing advisory relationship between you and an assigned content strategist specialist. This expert will deep dive into your business goals and help you strategize, design, and implement a customized content strategy plan that aligns with your needs and expectations. 
Bandwidth
Expansion

The content strategist specialist will become an extension of your team to execute with you an end-to-end program to your content marketing strategy

Strategy
Planning

The content strategist specialist will conduct multiple strategy planning sessions and support you all the way long in documenting everything

Hands-on
Support

The content strategist specialist will set up your content marketing strategy within the WriterAccess platform, from persona(s), to journey(s), to voice and tone guide

Performance
Tracking

The content strategist specialist will maintain an automatized dashboard with the most relevant data you need to keep track of your content strategy efforts

Everything you need to know about this agreement

What you will get from this agreement

Over the first 60 days, Rock Content will work along with your team to set the fundamentals of your content plan, which includes:
  • Discovery call to map and align on your main goals and expectations
  • Design of a content strategy plan (and timeline) to be executed along the program's tenure
  • Development of an automatized dashboard with the most relevant data you need to keep track of your content strategy efforts progress

How will this agreement be delivered

The following activities may take place through the course of this agreement, based on the level of service chosen:
  • Conduct strategy planning sessions and then support you in documenting it, setting up your persona(s), their journey(s) and voice and tone guide within the platform
  • Perform content audits and provide performance optimization recommendations for existing content assets
  • Run SEO keyword research and develop performance analyses, anchored by strategic recommendations

What items are out of scope

Rock Content Strategy Services is not meant to provide ongoing support with content management routines and does not include activities such as content workflow setup, oversight and publishing, or other items related. These services are available in our solutions portfolio and can be purchased separately.

Do you need an extra set of hands to oversee the content production and bring your editorial efforts to life?

Please consult with your sales representative about the Managed Content Services agreement. This will provide you with the ongoing, hands-on support for marketers like you, that seek to drive business results from their content strategies but lack time or resources, including continuing assistance to secure you are making the best out of your budget for content marketing.
Explore Managed Content ServicesOpens in a new window.